MLC PHOTOGRAPHY BLOG
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The New Year is always a good time to reflect on changes we would like to make, or dreams that have yet to be realized. You may find yourself thinking about either making a career change or adding a new stream of income to your already established photography business. I would encourage you to consider Real Estate Photography.
When I started in photography, I had been a Real Estate Broker for around 7 years. The market had tanked and I was struggling to continue selling homes. After 7 years of trying to make it work, I started to turn my photography hobby into a business. Shortly after, I decided to leave Real Estate behind. It occurred to me that with a couple of new pieces of equipment, I could add a whole new level to what I could do and ultimately what I could earn.
I bought a wide angle lens and started pounding the pavement for business. Soon, I had booked a dozen sessions a week (with agents around town) for around $100.00 each. Then, the builders got word of what I was doing. One large builder hired me to photograph every single house they built and soon, I had a full-time job doing what I loved.
My experience is proof that you can really start something out of nothing and be successful at it. 5 years ago, I started Magic and Light Collection as a way to connect with other photographers and offer some resources that had helped me. At around the one year mark, the Estate Collection was born. I had spent so many painstaking hours editing Real Estate Photography, that I knew I needed to streamline the process.
The Estate Collection is a set of 33 Actions and 3 Cloud Overlays geared solely toward interior and exterior Real Estate Photography. In the last few years I have whittled the process down to one or two clicks with the Actions and can edit an entire session in less than 20-30 minutes. When you limit the amount of time you spend editing and delivering files you gain time that you can use to take on more business. More business=More money.
The key to starting a successful Real Estate Photography business is just to do a great job. Make contact with a couple of Real Estate Agents/Brokers, gain their business, do a good job, and they will tell their friends about you.
One of the greatest things for me was hearing clients tell me that their listings were selling faster because of my great images.
The Estate Collection is currently on sale for 20% off (Use code: STARTNEW) the normally already low price of $49.00. Click the button below and check out all of the great features of this time-saving, work-boosting set.
Join over 400 Real Estate Professionals and Photographers using The Estate Collection of Photoshop Actions.
Don't miss our Cyber Monday Sale. Starting today you can take 40% (!!!!) off your total at checkout! This applies to all Actions, Overlays, and 5 for $5.00 products. Load up your cart, because we only do this once a year!
Sale ends December 6th, 2015
Happy Cyber Monday Shopping!
We're Celebrating 4 Years Of Magic!
I can't believe it has been 4 years. I started Magic And Light Collection 4 years ago not knowing what the future would hold, and really not know much about digital design. It took nearly 60 days to make the first sale and that moment has catapulted us into the most rewarding experience.
Our first customer from that sale was Steph Barber from Steph Bee Photography. The only product we had available at that time was the Gypsy Collection. From then on, Steph and I have been great friends. She has offered so much encouragement to me in times where I was ready to give up on MLC. The greatest thing about Magic And Light Collection is that I have had the opportunity to meet customers that have turned into friends. Did I tell you she lives in Hawaii? Did I tell you her florals are amazing!?!
Another example of this is Hayley Warren of Hayley Warren Photography. We met through MLC and became instant friends. She is always around to talk, not only about photography, but about life in general. She has done testing for me, contributed images when I needed new material, given me feedback, and generally been awesome.
That is what I love the most about MLC. The people. Hearing from customers, helping, and getting to know you all has been the most rewarding experience for me.
Going forward, in the years to come, I would love nothing more than to get to know more of you. We of course offer products, but also friendly advice. Please don't hesitate to post on our Facebook page, send us a message, or send us an email. It makes my day to hear from you.
Going forward, we are considering a few new things like bringing on additional designers and offering an affiliate program (where you post our products on your website and get a large percentage of the sale). Please keep an eye out for these new programs this year.
In honor of how much I have loved the last four years, we are offering all of our products at 30% off! When you checkout, use the discount code BIRTHDAY4. This includes all of our 5 for $5.00 products (which end up being only $3.50 each)!!!!! Grab them all up for that price y'all!
Here's to another great year!
Magic And Light Collection
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